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Annual Report 2019
MINI Countryman Faith Mkhombe MINI Countryman Faith Mkhombe


“I love everything
that’s a head turner.”

Discover Faith´s
Power of Choice

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Faith Mkhombe from South Africa knows exactly what she wants – to be in the thick of things, in touch with the latest trends. In 2019, she finally realised her long-held wish of owning her own MINI Countryman* – the perfect companion for her lifestyle. She made a conscious choice to buy a BMW Group vehicle that fits her life perfectly.

MINI Countryman Faith Mkhombe
With beats in her ears, entrepreneur Faith Mkhombe heads out into the loud and colourful streets of Johannesburg. Here, outside, is where she feels at home. She loves to go in search of inspiration Endless discoveries: Powerful and attractive design makes a statement – in the city and off-road. , soak up the urban vibes and meet people Always connected: MINI Connected Media features the MINI Visual Boost Radio and a 6.5-inch touchscreen colour display for easy access to MINI Connected’s online-based services. . Her gaze only ever rests when something unique catches her eye: like her white MINI Countryman, which would surely turn heads on any street worldwide. That was one of the reasons why Faith decided on this model. She likes being at the heart of the action in her MINI and enjoys escaping into South Africa’s Between two worlds: The MINI Countryman goes a long way – and then some. The all-wheel drive makes it a practical all-rounder that can even reach remote corners. wide-open spaces. But only for a short while. Then she wants to get back quickly. Because the world is changing at lightning speed – and she doesn’t want to miss a thing.
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Power of



Music, food, fashion – new ideas Strong personality: The electronically controlled all-wheel drive increases cornering agility and delivers a huge amount of driving fun. , new creations, new style. Faith keeps up with everything, in one of South Africa and the world’s most spontaneous cities. Instagram is her platform, where she not only finds inspiration, but where she herself sets new trends. A like for her latest post.
“I love finding inspiration and inspiring others. It`s just a lot of fun!”
Highly efficient combustion engines

“The car is a highly complex product. Our mission at the BMW Group is to make it fit for the future for our growing customer base worldwide. This is where we can make full use of our strengths. We are investing in electric drivetrains, plug-in hybrids and hydrogen technology – as well as in our highly-efficient combustion engines. By doing this, our customers contribute to effective climate protection.”

Oliver Zipse,




“As an entrepreneur, I have to stay one step ahead of everyone else. But it takes a team to come a long way.”
Sharing ideas with others is the biggest enabler in Faith’s life. The digital The personal assistant: MINI Connected integrates the smartphone seamlessly into the car‘s systems and provides intelligent services and apps to make everyday mobility easier. world offers endless possibilities to connect. Faith loves sharing things on social media. But the best encounters still take place in real life – for example, hanging out with friends at the MINI Club she founded herself.


Faith loves the energy that comes from different social dynamics. She herself grew up in the midst of cultural contrasts Understatement: The sun protection glazing ensures the interior doesn’t heat up too much. .
“I named my MINI ‘Kholiwe’. That’s the Zulu word for ‘I believed’.”
She always believes in being on the right track every time she gets behind the wheel, in the city and out in the country.Outside of town, she can look at her everyday life from a different perspective and see more clearly what she has accomplished that day – with people at her side who mean something to her and who motivate and inspire her.
Every day is different and varied. Just like the BMW Group model line-up – which is fresher and more diverse than ever before. This gives customers like Faith the opportunity to opt for not just any vehicle, but to choose exactly the right model for them. Like the MINI Countryman, which fits Faith’s life perfectly.
*Faith has been driving her MINI Countryman Cooper S since 2019:
Fuel consumption in l/100 km (combined): 6.5-6.3

CO2-emissions in g/km (combined): 148-143
The figures for fuel consumption, CO2 emissions and power consumption are calculated based on the measurement methods stipulated in the current version of Regulation (EU) 715 / 2007. This information is based on a vehicle with basic equipment in Germany; ranges take into account differences in wheel and tire size selected as well as optional equipment and can change based on configuration. The figures have been calculated based on the new WLTP test cycle and adapted to NEDC for comparison purposes. In these vehicles, different figures than those published here may apply for the assessment of taxes and other vehicle-related duties which are (also) based on CO2-emissions. These figures are provisional. For further details of the official fuel consumption figures and official specific CO2 emissions of new cars, please refer to the “Manual on fuel consumption, CO2 emissions and power consumption of new cars”, available at

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